If you’ve been looking for a job with the right sociologists, the first place to start might be LinkedIn.
The company announced on Tuesday that it had acquired Sociology Research, an online platform for employers seeking the hiring of sociologically qualified candidates.
LinkedIn’s move is the latest sign that companies are beginning to use the social network to recruit sociometricians and other researchers to their workforce.
The social network has gained traction among researchers for its ability to connect with individuals in a diverse range of fields and fields across many industries, from business to law to education, as well as social and behavioral sciences.
“Companies like LinkedIn are looking for the best people to do their work, which is why they are always looking for sociometrics,” said Jefferies analyst Matt Haney.
“We believe LinkedIn has the most advanced tools and platforms to support this growth and have made a commitment to continue to grow in this space.”
LinkedIn said it has more than 8,500 people actively using the platform.
“Sociology Research is one of the best platforms for hiring sociometers and researchers,” LinkedIn vice president of operations, Mark Felt, said in a statement.
“Our mission is to help organizations understand and apply their unique knowledge to the workplace.
We believe that our diverse research teams are best positioned to help our customers understand their business and to solve their unique problems.”
Sociology research has become increasingly popular over the past decade.
In 2013, for instance, a study found that the average person in the U.S. would spend $1,000 per year on research if it came from a single sociologist.
In 2018, a survey of about 2,000 sociologists by the Society for Personality and Social Psychology found that sociological work is now valued at $1.5 billion per year, an increase of more than 60% from 2015.
A 2016 study by the Social Network Research Group at Northwestern University estimated that sociological research alone accounted for roughly a third of all research that was conducted in the United States.
A survey of more 50,000 American socioculturalists conducted in 2017 found that they were interested in becoming sociographers.
In a report by the National Center for Research Resources, sociology was ranked among the top five research disciplines by total revenue and revenue per person, with an average salary of $70,000.
Sociologists have been in demand for years.
In 2015, a report from the Society of Personality and Individual Differences found that one in five American adults (18.5%) were currently working in a social science field, which was the highest rate in the world.
The number of sociological workers rose from 6.3% in 2003 to 8.2% in 2017.
Sociology is often used to predict how people will respond to various situations, such as a politician being a Democrat or a presidential candidate being a Republican.
Sociological research can also help companies understand how they can increase their sales and profitability by making certain kinds of information more persuasive to potential customers.
LinkedIn is not the only company that has embraced sociometry.
IBM has also been hiring sociologist researchers, and Microsoft is now looking to hire more than 1,000 more.
For more information on hiring sociological experts, check out these jobs page at LinkedIn.com.